Golfswitch partners with state of Michigan
Golfswitch, Inc., the world's largest online golf reservations network, has been selected as the official online tee-time partner for the State of Michigan. Golfswitch will provide online tee-time solutions for Travel Michigan, Michigan Golf Course Owners and the Michigan Section of the PGA of America.
Michigan is the first state to contract the services of Golfswitch, a 10-year-old Arizona-based company with a global golf network linking golf and travel properties across the United States and as far away as Europe. Golfswitch and state officials believe their unique partnership will increase tee time bookings for golf courses while developing profitable relationships between golf courses, resorts, hotels and motels, as well as buyers and sellers of tee times and golf vacations.
"The timing couldn't be better for a partnership between our company and the state of Michigan," said Damian Greco, chief executive officer of Golfswitch. "Our portfolio of products and services has expanded greatly in the past year. These products will positively impact the state's golf courses now and in the future."
This unique partnership brings together four of the State's largest golf and tourism organizations, beginning with Travel Michigan, which will provide the platform for 12 million visitors annually to access and book online tee-times and golf packages in the State of Michigan at www.michigan.org. Golfswitch will develop the online portal and link for visitors to access any of Michigan's 850 plus golf courses and lodging partners for tee-times and golf packages. The Golfswitch Network allows golfers to book rooms, golf and other activities in real-time, creating their own customized golf package. The Golfswitch systems will also provide an interactive community environment for tournaments, leagues, event participation and lessons.
"Once implemented, this system will give Michigan golf enthusiasts a one-stop shop for tee-times and golf packages," said George Zimmermann, vice president for Travel Michigan, a business unit of the Michigan Economic Development Corporation.
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